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NIKE outperformed in World Cup — even the winning kick

July 15, 2014 --

By NIKE,

With one strike of his Nike Magista boot, German striker Mario Gotze sent his nation into raptures and sealed his place in football history.

For Nike Football, the moment capped an exciting year for both the brand and business.

On the pitch, Nike started the tournament with 10 sponsored teams, while 53 percent of all players selected for their squads wore Nike boots, more than for all other brands combined. Throughout the competition, Nike-sponsored players scored 76 goals, including the winner in the final from German striker Mario Gotze, and the goal that took his fellow striker Miroslav Klose to all-time tournament goalscorer, breaking the cumulative record previously held by Ronaldo of Brasil.

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